No, I don’t mean that you should take charity to expand your wholesale dress business, what I am about to show you is how to sell more wholesale dresses by giving charity.
If you are not adverse to the idea of doing a good deed, and attracting plenty of customers at the same time, then you will love the following suggestions.
Below are some easy tips for generating publicity for your eBay dress auctions, dress boutique, or wholesale dress warehouse, while doing a great deal of good.
Tip #1
Donate unsold merchandise to a local charity and share your good deed with current and prospective customers. You can ask the charity to post news about your donation on a flyer and on their web site.
Tip #2
Set up a program where you donate dresses to homeless women who are going on a job interview. Believe me, if you help them today, not only will you have done an amazing good deed, but you will have gained yourself a lifetime customer, and maybe even a friend.
Tip #3
Donate dresses to a local fashion design school and let their students use your dresses for their classwork. The school should be happy to publicize your donation to parents, students, and to their donor base.
Think of all the customers you can sell your wholesale dresses to once people hear about your charitable actions.
On a personal note, I believe in doing charity simply for the sake of charity, but there is nothing wrong with helping people while helping your business. That is exactly why major dress designers such as Jones New York and Tahari make public donations.
Sincerely,
Donny Lowy
718-389-5502
917-913-6093
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